The rescheduled Arabian Travel Market (ATM) and ATM Travel Tech 2026 will take place from 14–17 September 2026, instead of August as originally planned. This change reflects the promoters’ ongoing endeavours to boost participation, exhibitor confidence, and operational flexibility in the worldwide travel trade.

The most recent announcement made to exhibitors and industry members is that the Arabian Travel Market and ATM Travel Tech would still be held in the Dubai World Trade Centre, and that all scheduled sessions, exhibitors, and events will go forward as planned.

The recurring rescheduling emphasises how crucial ATM is to regional and international travel plans, especially as the Middle East is becoming an even more important aviation and tourism hub on a global scale.

The organisers have insisted that the new dates will make it easier for foreign exhibitors, buyers, destinations, and travel professionals to participate, and that the event will still provide excellent possibilities for commercial engagement.

Attracting tourism boards, airlines, hotels, tech companies, cruise operators, and travel suppliers from all over the world, ATM is still one of the biggest business-to-business events in the Middle East for the travel sector.

Outbound, inbound, luxury, meeting, incentive, and leisure travellers from all across the region come together at this event to network and do business.

With its excellent airline connectivity, hospitality infrastructure, and large-scale exposition capabilities, Dubai remains a top global events destination, regardless of the schedule adjustments.

The increasing importance of digital transformation, artificial intelligence, and travel technology in the tourism sector is further demonstrated by the inclusion of ATM Travel Tech alongside the main exhibition.

As organisers continue to prepare for the 2026 edition of the event, industry stakeholders are anticipated to revise their travel plans and business agendas in anticipation of the new September dates.