Mannai Holidays, Qatar’s leading travel management company, recently unveiled its official brand ambassador and mascot, Ollie, redefining travelers’ brand perception and experiential travel in Qatar.

As travel has transformed over the years, brands have moved to curate meaningful and memorable experiences rather than just running a transactional business. Mascots have hence emerged to establish a strong brand identity that is both engaging and relatable. Ollie serves as a humanised presentation of Mannai Travel’s principles of trust, revolution, and customer-centricity. Ollie’s cheerful personality and friendly demeanour engage travelers, making the brand more emotionally relatable, memorable, and impactful in their lives.

Speaking about Ollie, N.M. Shafiq, General Manager, Mannai Holidays, said, “More than a mascot, Ollie is a companion for every traveler, simplifying the journey whilst also making it exciting as the destination. Ollie is helping us humanise the brand, elevating every interaction with Mannai Travel by making it increasingly personalised, experiential, and connected.”

Ollie will be thoughtfully introduced across Mannai Holiday’s marketing campaigns, digital channels, and customer experiences, which will span a variety of services, including guiding the travelers virtually or adding vibrancy to offline activations. Ollie serves not just as a visual icon; he actively represents connection, enthusiasm, and discovery that travelers can embrace during their journeys.

Adding to Ollie’s features and how it aims to redefine perception of Manai Travel, Mr. Shafiq said, “With Ollie, we’re making travel more than just an itinerary—we’re making it a story. Ollie is here to encourage, assure, and remind our customers that every journey with Mannai Travel is an experience they can treasure.”

Mannai Travel demonstrates its commitment to innovation with the introduction of Ollie. Designed as the ultimate trusted companion for travelers, Ollie serves as a friendly figure that embodies the spirit of exploration and discovery. This initiative sets Mannai Travel apart in the competitive travel industry.

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