Air India, India’s leading global airline, is set to showcase its premium cabin product and in-flight offerings at the upcoming Outbound Travel Mart (OTM) 2025, Asia’s premier and most influential travel trade show, scheduled to take place from 30 January to 1 February 2025 at the Jio World Convention Centre, BKC, Mumbai.
Inspired by Air India’s signature design philosophy, the exhibition booth has been conceptualised with ‘The Vista’ as an integral part of its structure, blending aesthetics with immersive digital experiences.
The pavilion will showcase various aspects of Air India’s transformation journey, captivating audiences with a live demonstration of Business Class and Premium Economy seats available today on Air India’s newly retrofitted A320 family aircraft. These aircraft come with subtle cabin mood lighting, spacious legroom and a wider pitch, and modern features like portable electronic device (PED) holders and USB ports to charge mobile phones, laptops, and other gadgets.
At the virtual reality (VR) experience zone, visitors can experience the seats in real time while also getting a glimpse of Air India’s brand-new A350 product. In addition, Air India will display a selection of in-flight meals to showcase its refreshed menus and enhanced dining experience onboard.
“OTM 2025 presents a significant platform for Air India to engage and deepen ties with more than 40,000 key trade visitors from across the globe while highlighting the milestones of our transformation journey. With the Air India pavilion featuring unique activations and immersive experiences, including our Business Class and Premium Economy seats, we are set to demonstrate our commitment to delivering world-class products and services to our customers,” said Nipun Aggarwal, Chief Commercial Officer, Air India.
At the VR experience zone, visitors will embark on a virtual journey of the state-of-the-art A350 aircraft recently deployed between Delhi and London Heathrow, New York (JFK), and Newark.
Air India’s A350 aircraft features 28 private suites in Business class with full-flat beds in a 1-2-1 configuration and 264 spacious Economy seats arranged in a 3-3-3 configuration. Each suite in Business provides direct aisle access, sliding privacy doors, and a personal wardrobe. All seats across cabins on the A350 come with the latest-generation Panasonic eX3 in-flight entertainment (IFE) system and HD screens that offer more than 3,800 hours of entertainment content from around the world. The A350 flights also feature the airline’s new signature soft product and award-winning guest enhancements, including new chinaware, tableware and glassware, plush bedding, and bespoke amenity kits.
The booth will also allow visitors to sign up for Maharaja Club, Air India’s all-new frequent flyer program that offers a host of privileges and exclusive benefits. In addition, a raffle will be conducted at the booth, and visitors can win multiple prizes, including curated gift hampers or a complimentary economy class ticket.