STAAH, a leading global hospi-tech solutions firm, has boosted direct and OTA bookings for Kolkata’s trusted budget property, Roland Hotel. STAAH’s Channel Manager, SwiftBook, and WatchMyRate solutions have enabled the 30-room hotel to build trust with guests, streamline operations, and elevate the guest experience online and offline.
 
Roland Hotel, centrally located near Forum Mall, has been serving both business and leisure travellers since 1997. The property was struggling to make a smooth transition to cater to a digitally evolved consumer base. Managing manual updates and constantly adjusting room rates and availability across multiple OTAs were not only eating up staff time but also leading to overbookings and inconsistent pricing.
 
Implementing STAAH solutions has measurably boosted our online bookings and overall revenue. Automation has not only freed up staff time but also sharpened our pricing strategies. By removing the risks of errors and inefficiencies, we’ve strengthened our online channels, while driving more bookings through our own website,” said Ms Meghna Chowdhury, General Manager at Roland Hotel.
 
STAAH’s Channel Manager has helped the hotel eliminate the risk of double bookings and maintain rate parity, strengthening its online reputation. SwiftBook, the game-changing online booking engine, now offers a clean, intuitive, and fast interface that allows guests to browse and book their stays seamlessly. While STAAH’s price comparison widget, WatchMyRate, displays live comparisons of Roland Hotel’s direct booking rates with OTA prices on its website, enabling guests to choose the best deals.
 
STAAH designs solutions for all hotel types, from homestays and budget properties to luxury resorts. For Roland Hotels, the challenge was updating their processes to channel online bookings optimally. We are delighted our solutions addressed all their problems, leaving them enough time to focus on guest experiences,” said Shoaib Ali, National Sales Head STAAH, India.

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