STAAH, a global hospitality solutions provider, has ensured a consistent 15% growth in revenue and online bookings for its partner, Mumbai’s GCC Hotel & Club – One of Asia’s Largest Venues for Residential Conferences and Weddings.

The property, one of the largest venues of its kind in India, spans five acres and features 106 rooms, 110 serviced apartments, and 42 conference and banquet spaces. To stay up with the dynamically evolving patterns, the established property onboarded STAAH’s services to put in place a distribution strategy with the most efficient channels to grow bookings and reduce manual updates and tracking by the staff.

“GCC Hotel & Club is one of our oldest partners in India and has consistently reported healthy revenue growth of 15% and upwards, as well as an enhanced digital presence, by implementing our stack of solutions. We’re delighted to have contributed to their growth and transformation,” said Shoaib Ali, National Sales Head India, STAAH.

STAAH’s Booking Engine allowed GCC Hotel & Club to accept direct bookings online via the website. At the same time, the Channel Manager broadcasts live rates and availability across its entire network of online travel agents. Implementing this strategy significantly reduced the risk of overbooking rooms at the property, which consequently led to an increase in revenue.

The WatchMyRate feature improved direct bookings via the website by showing users rates from other online channels. STAAH’s Dynamic Rate Management helped GCC Hotel & Club improve its profitability by managing its occupancy and ARR more effectively and efficiently.

“GCC is probably one of the first hotels to use STAAH almost a decade ago. Our primary goal in partnering with STAAH was to focus more on revenue management and optimisation rather than administrative tasks and ensure our guest experience continued to be exceptional. Over time, STAAH has introduced various upgrades which have enhanced the experience of the platform and in turn, optimised our revenue-generating strategies,” said Garfield Soares, Group Director Sales & Marketing, GCC Hotel and Club.

GCC Hotel and Club features rooms with top-of-the-line amenities, restaurants, indoor halls and venues, lawns of various sizes, as well as a popular club.

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